Vlog Blueprint Rubric
Vlog Blueprint
Assignment: "Me at the School" Observational Report
Name:
Date:
Pre-Production Plan
1. Location Establishment (0:00 - 0:03)
Where are you standing? Be specific. (e.g., "The trophy case in the south hallway")
2. The "Cool Thing" Observation (0:03 - 0:15)
Identify ONE specific detail about your location. It should be observational, not scripted.
3. The Sign-off (0:15 - 0:20)
How will you transition from the observation to the awkward "cut to black"?
Production Checklist
Exact Duration: 19-21 seconds
No editing or filters allowed
Handheld (slight shake is okay)
Use the phrase "The cool thing about..."
Grading Rubric
| Criteria | 3 - Mastery | 2 - Developing | 1 - Minimal |
|---|---|---|---|
| Zoo Structure |
Adherence to Location → Detail → Sign-off format.
| Structure followed perfectly. Smooth transitions between the three phases. | Missing one element or the order is confused. | No clear structure; random filming. | |
Technical Precision
Timing and lack of editing.
| Video is between 19-21 seconds. Single continuous take with no edits. | Video is significantly too long/short or shows evidence of editing. | Timing is off by more than 10 seconds. | |
Authenticity
Unscripted feel and observational quality.
| Feels spontaneous. Natural use of "ums" or improvised speech. Captures a real detail. | Feels overly rehearsed or "staged" for the camera. | Lacks any observational detail or engagement. | |
The "Sign-off"
Replicating the Jawed style ending.
| Perfectly replicates the abrupt, slightly awkward Jawed sign-off and cut. | Sign-off is present but feels modern or includes a "CTA" (call to action). | No sign-off; video just cuts off mid-sentence. |
Post-Production Reflection
Why is it difficult to be interesting for 20 seconds without a script or a filter?
